CASE STUDY

SoftWorld x Al Fresco’s – Web & App Ordering with Loyalty Integration

SoftWorld built Al Fresco’s Web & App Ordering with Loyalty, multi-channel orders, POS sync, delivery, and online payments.

SoftWorld partnered with Al Fresco’s Pizza Pasta Steak to build a dedicated Web & Mobile Ordering App with integrated Loyalty features. Key highlights include:

  • Seamless online ordering across multiple channels with POS sync.

  • Facebook chatbot integration, unlimited store locations.

  • Centralized order & customer management.

  • Flexible menu setup: categories, promotions, operation hours, delivery/pickup.

  • Comprehensive loyalty: points, tiers, vouchers, and promotions.

  • Integrated delivery partners & diverse online payments.

This eCommerce-powered solution reduces marketing costs, enhances trust through customer reviews, strengthens brand visibility, and builds sustainable value for Al Fresco’s.

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